Come take a look at our new backyard!!

Here at Wilderness Way we have finished our re-model project on the street-side of our building! To see the final photos and construction views of our new image, click here. Our goal was to have a nice grassy area between the store and the street, with trees and plantings to surround the mural on the back of the building. We believe this new look not only helps improve the appearance of the building, but will greatly add to the look and feel of downtown Soldotna. This project underscores Wilderness Way's commitment to preserving the environment and adding to the value and livability of our community.

Wilderness Way News and Specials

Get ready for our annual Wilderness Way Christmas sale!

Save the date: December 10th-11th, 2010!

Get the quality gear you really want at amazing prices at our up-coming Christmas Sale! Check out the great sale items we're planning on putting out for our biggest Christmas sale ever:

Everything in the store at least 10% off!*
At least 15% off all Sitka Gear!
At least 20% off all Footwear!
At least 20% off all fishing equipment and supplies!
At least 25% off all Spotting scopes and binoculars!
At least 30% off all Polarmax long underwear!
Free Native insulated mug with purchase of any Native sunglass or goggle while supplies last!
Free Mountain Hardwear hat ($25-35 value) with any purchase of $20 or more while supplies last!

And as a special sale bonus, all of our Select Members (that means you!) will get an additional 10% discount on any one item.* Bring in the coupon below to claim your special discount!

What's Your Fish IQ?great free widgetsWidgetboxMore info

Fishing Information

Rip-Lipper Guide Service

Join Our Mailing List

Introducing the Wilderness Way Select Members List!

By joining this completely free mailing list, you can receive our e-mail newsletter with great discounts and sale prices available only to our Select Members. These discounts and sale items are only available for in-store purchases, and are not transferable, but your friends and neighbors can also sign up for our mailing list at any time. To join, simply click here, or go to the mailing list tab on the menu on the upper left of this page