Come take a look at our new backyard!!

Here at Wilderness Way we have finished our re-model project on the street-side of our building! To see the final photos and construction views of our new image, click here. Our goal was to have a nice grassy area between the store and the street, with trees and plantings to surround the mural on the back of the building. We believe this new look not only helps improve the appearance of the building, but will greatly add to the look and feel of downtown Soldotna. This project underscores Wilderness Way's commitment to preserving the environment and adding to the value and livability of our community.

Wilderness Way News and Specials

Come on in for our Wilderness Way Black Friday sale!

Friday, November 26th, 2010

Don't waste your time and money at those other Black Friday Sales! - Get the quality gear you really want at great prices at Wilderness Way! We have a wide selection of outdoor clothing, footwear, skis, snowshoes and everything else you need for the outdoors, on sale this Friday. Come in and see our great outdoor gift ideas and stocking stuffers too!

New store mural: Our new store-back mural is now finished, and we hope you like our new look. Our artist, Philip Vasquez has done an outstanding job with this beautiful outdoor scenic painting. Come on by and admire his work! For more information about this project or about this very talented artist, see our Specials page. Thanks Phil!

New Winter gear just in: With the start of winter, we at Wilderness Way are excited about our great new winter gear lineup. We have new skis, show-shoes, outdoor clothing, beacons, shovels, and lots of other great gear to make your next winter trek more safe and comfortable. Come on in and see what we can do to help you get ready for that next great adventure or to just stay warm, comfortable and looking great around town!

New Ski packages: Interested in getting started on cross-country skiing? Or are you ready to upgrade to some newer, top-quality ski gear? Let the professional staff at Wilderness Way help you get into some great gear for a great price. Whether you are into skate, classic, touring or back-country skiing, Wilderness Way is the place to get fully outfitted. We have complete ski packages (skis, boots, bindings and poles) available immediately, starting at $259!

What's Your Fish IQ?great free widgetsWidgetboxMore info

Fishing Information

Rip-Lipper Guide Service

Join Our Mailing List

Introducing the Wilderness Way Select Members List!

By joining this completely free mailing list, you can receive our e-mail newsletter with great discounts and sale prices available only to our Select Members. These discounts and sale items are only available for in-store purchases, and are not transferable, but your friends and neighbors can also sign up for our mailing list at any time. To join, simply click here, or go to the mailing list tab on the menu on the upper left of this page